New Case Study Alert: AdQuantum x ExpertOption

Cooperation between AdQuantum and ExpertOption initially began with only one GEO, and then expanded worldwide. We targeted all geographic locations where the app is available, and each month, we researched even the smallest GEOs that could provide additional volume of FTDs, resulting in over 90,000 FTDs generated for the EtxpertOption app.

Curious about the UA and creative strategy we used for ExpertOption? Dive into our freshest case study for all the details: https://www.adquantum.com/s/Expert_AdQ.pdf

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22 August 2022 Igor Zavaruev, CEO of AdQuantum on the past and future of the mobile market

In the exclusive interview for Business of Apps, AdQuantum’s CEO, Igor Zavaruev talks about the past and future of the mobile market, shares his experience of working in Africa, and sleeping on the table in a mountain village.

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25 May 2021 Don’t be fooled by data: how to make data analysis in mobile marketing plain and simple

Analysing mobile app marketing campaign data is a complex process. One wrong number leads to misinterpretation of the entire campaign. A set of issues arises in this context: how to receive quality data to analyse? How to make the analytics process as transparent as possible? How to properly measure campaign or app issues by metrics? We, the mobile performance marketers at AdQuantum, are ready to answer these questions.

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