Playable ads: When ads feel like experiences, not interruptions

In today’s attention economy, users want more than just to see an ad — they want to play it.

In his latest article for PocketGamer.biz, AdQuantum’s Creative Production Director Ivan Razmakhov breaks down why playable ads are reshaping how we engage with audiences.

If you're working with mobile creatives, this one’s a must-read.

Full article on PocketGamer.biz: https://shorturl.at/7ykbw 

Keep reading

19 July 2023 AdQuantum's COO has been named a Top App Leader by Business of Apps

Read more

18 June 2024 New Case Study Alert: AdQuantum x GoMining

In just 5 months, AdQuantum generated over 350,000 registrations for the GoMoning app.

Read more